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[ { "title": "PRODUCT NEWS | MARS LEDRail 4-100 Energy Efficient Luminaire", "nid": "533", "body": "\u003Cp\u003E\u003Cstrong\u003ELooking for an energy-efficient luminaire for your retail store or office?\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003EThen look no further than the MARS LEDRail 4-100 Energy Efficient Luminaire:\u003C/p\u003E\n\u003Cp\u003E| Lightweight aluminum | Excellent thermal management (passive cooling)\u003Cbr /\u003E\n| Ideal for continuous strip lighting solutions\u003Cbr /\u003E\n| Commercial or Retail applications\u003Cbr /\u003E\n| Available in modular configurations and optics with a variety of accessories.\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.youtube.com/watch?v=VpUES2wSYu4\u0022\u003E\u003Cstrong\u003EWatch\u003C/strong\u003E\u003C/a\u003E a quick video on this innovative product.\u00A0\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/solutions-lighting/index.php#!itemdetails/name=rail-4%2D100\u0026amp;type=2\u0026amp;id=0167ae59%2D015e%2D4749%2D966e%2Def60f2fca6d0\u0022\u003E\u003Cstrong\u003ELearn\u003C/strong\u003E\u003C/a\u003E more about the LEDRail 4-100.\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cstrong\u003EEnquire\u003C/strong\u003E\u003C/a\u003E about product variations now!\u003C/p\u003E\n\u003Cp\u003Ewww.magnetgroup.co.za | hello@magnetgroup.co.za\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/solutions-lighting/index.php#!itemdetails/name=rail-4%2D100\u0026amp;type=2\u0026amp;id=0167ae59%2D015e%2D4749%2D966e%2Def60f2fca6d0\u0022\u003E\u003Cimg alt=\u0022MARS LEDRail 4-100 2\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u002210166dd8-d5c8-4c2d-a704-cc856864064f\u0022 height=\u0022308\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/MARS%20final.png\u0022 width=\u0022418\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003E\u00A0\u003C/p\u003E\n", "created": "Aug 2021", "terms": "Lighting, Products, MARS" }, { "title": "LEARN | Understanding Retail Lighting - Part 3", "nid": "532", "body": "\u003Cp class=\u0022text-align-justify\u0022\u003EWe\u2019re wrapping up our series on retail lighting with an overview of the types of lighting that can be implemented in a store, and their effect on certain products.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EIn case you missed it, be sure to catch up on the first two instalments of the series first.\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/news.php?type=articles\u0026amp;name=LEARN--Understanding-Retail-Lighting---Part-1\u0022\u003E\u003Cstrong\u003EPart 1 \u2013 Colour Rendering Index (CRI)\u003C/strong\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/news.php?type=articles\u0026amp;name=LEARN--Understanding-Retail-Lighting---Part-2\u0022\u003E\u003Cstrong\u003EPart 2 \u2013 Correlated Colour Temperature (CCT)\u00A0\u003C/strong\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EPart 3 \u2013 The types of lighting in a retail store\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cimg alt=\u0022Retail lighting\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u00226e4d2a43-9981-48af-921c-66043676bbc3\u0022 height=\u0022204\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/Header_1-1.jpg\u0022 width=\u0022683\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003E\u003Cem\u003ELighting influences desires, purchases and how the shopping experience is remembered\u2026\u003C/em\u003E\u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003ELighting can have a positive influence on how shoppers feel inside of a store. Excellent colour rendering and special light spectrums improve perceived quality significantly. Good colour rendering, spectral distribution, beam angle and particular colour temperatures are a must-have for modern retail. All these factors contribute to showing merchandise at its best, true to their real colours and textures.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003ETypes of lighting and places it should be implemented in a store\u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EThere are 3 types of lighting that could be implemented in a store - ambient, task and accent lighting. A combination of these types of lighting will make the store more effective in drawing customers in, and enticing them to purchase.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003E1. Ambient Lighting\u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EThis refers to the main lighting used in the store, and it must enable the customer to feel comfortable in the store. The number of lights needed in a store depends on the brightness of the light and the size of the area being illuminated.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EIf the ambient lighting is dim, it will make the store feel gloomy whilst also making the customer feel uncomfortable. This could lead, for example, to difficulty reading information on product labels. When the ambient lighting is too bright, the effect is the same in that it will also result in the customer feeling uncomfortable, ultimately leading to an unpleasant shopping experience.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003E2. Task lighting\u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EThis type of lighting is implemented in areas of the store that require more light. Examples of these within a clothing store are:\u003C/p\u003E\n\u003Cul\u003E\n\u003Cli class=\u0022text-align-justify\u0022\u003E\u003Cstrong\u003EEntrance Area\u003C/strong\u003E: Highlighting a store\u2019s signage and entrance area is good practice it enables the customer to clearly read the store\u2019s name, and feel welcomed in the store.\u003C/li\u003E\n\u003Cli class=\u0022text-align-justify\u0022\u003E\u003Cstrong\u003EChange Rooms:\u003C/strong\u003E Customers need the extra light available to assess the clothes they try on.\u003C/li\u003E\n\u003Cli class=\u0022text-align-justify\u0022\u003E\u003Cstrong\u003ETills:\u003C/strong\u003E Cashiers need more light so that they can do their job efficiently and effectively. It also adds an element of security.\u003C/li\u003E\n\u003C/ul\u003E\n\u003Cp\u003E\u003Cstrong\u003E3. Accent Lighting\u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EThis type of lighting is used to highlight a specific part of the store, so that the customer\u2019s attention can be drawn to a specific product. Furthermore, it also imparts the perception to the customer that the product identified is important and noteworthy. Accent lighting is effective for highlighting seasonal items, or specific products that are on display. It should also be used in window displays as it emphasises a product, helping to attract customers into the store.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003ETypes of light bulbs that should be used for certain products\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cimg alt=\u0022Grocery store lighting\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u0022180740e9-10cb-4388-a8cf-6fafb00886a3\u0022 height=\u0022246\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/Meijer_LED_lighting_Beavercreek_OH_produce_0.png\u0022 width=\u0022474\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EFrom the first two articles in this series, we learnt that when selecting lighting for a store, factors such as the \u003Ca href=\u0022https://www.magnetgroup.co.za/news.php?type=articles\u0026amp;name=LEARN--Understanding-Retail-Lighting---Part-1\u0022\u003E\u003Cstrong\u003Ecolour rendering index\u003C/strong\u003E\u003C/a\u003E and the \u003Ca href=\u0022https://www.magnetgroup.co.za/news.php?type=articles\u0026amp;name=LEARN--Understanding-Retail-Lighting---Part-2\u0022\u003E\u003Cstrong\u003Ecorrelated colour temperature\u003C/strong\u003E\u003C/a\u003E of a lightbulb must be taken into account. Lighting has the ability to highlight products, make them aesthetically pleasing and appeal to a customer\u2019s senses. Contrasting of light is a method used to achieve a spatial atmosphere and highlight products in store.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EThe table below indicates the CCT range required to illuminate various types of products:\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cimg alt=\u0022Table for cct range of certain products\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u0022dd26cf1c-5503-4578-92bf-fd0d4d8c2052\u0022 height=\u0022242\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/Table%201_1.png\u0022 width=\u0022591\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EIn sum, retail lighting is important in any business as it has the ability to create a rich experience for a customer. This experience will result in the ability of drawing more customers into a store, turn an ordinary customer into a loyal customer and improve the profitability of a business. An entrepreneur is required to know and understand the type of setting, mood and experience that a customer would want to feel in store.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003E\u00A0\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EWe are the lighting experts. Whether you need a solution for your store, factory or office, we can help\u2026 \u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cstrong\u003ECHAT \u003C/strong\u003E\u003C/a\u003Eto us now!\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003E\u00A0\u003C/p\u003E\n", "created": "Aug 2021", "terms": "Lighting, Education" }, { "title": "LEARN | Understanding Retail Lighting - Part 2", "nid": "529", "body": "\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cimg alt=\u0022CCT Spectrum\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u0022bd65f70f-5894-4ad0-8ee5-8667d6299db5\u0022 height=\u0022226\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/CCT%20spectrum.png\u0022 width=\u0022583\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003ELighting installations within a retail environment require so much more thought and preparation than what it is often afforded. Did you know that lighting can impact a salesman\u2019s productivity, a products\u2019 appearance and a shopper\u2019s perception of the store and its products?\u003C/p\u003E\n\u003Cp\u003EIn this NEW series, we give you a basic understanding of retail lighting, its importance and the many benefits of upgrading your lighting system\u2026\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/news.php?type=articles\u0026amp;name=LEARN--Understanding-Retail-Lighting---Part-1\u0022\u003E\u003Cstrong\u003EPart 1 \u2013 Colour Rendering Index (CRI)\u003C/strong\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EPart 2 \u2013 Correlated Colour Temperature (CCT) and the effects on products, shoppers and employees\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003EPart 3 \u2013 The types of lighting in a retail store\u003C/p\u003E\n\u003Cp\u003E\u00A0\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EUnderstanding Correlated Colour Temperature\u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003ECorrelated colour temperature (CCT) defines the colour appearance of a white light emitted by a light. The unit of measurement for CCT is Kelvin. Different temperatures on the Kelvin scale represent various colours. Light in the CCT range of 2000K-3500K looks more orange/yellow, and is referred to as warm white, whilst CCT ranges between 3500K and 5100K are referred as neutral white. Any light bulb with a CCT range greater than 5100K is referred to as cool white.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EThe figure below depicts both the Yellow and Blue range of the CCT spectrum, with their respective Kelvin Units.\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cimg alt=\u0022CCT range\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u0022e8c6601a-85d7-4061-b3fc-d3252880bc58\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/CCT%20range.jpg\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003E\u003Cem\u003EInteresting to note are the results from a study conducted by the Royal Institute of Technology in Sweden. Their research indicated that a lights\u2019 colour temperature led customers to certain products and parts of the store.\u003C/em\u003E\u003C/p\u003E\n\u003Cp\u003EThe table below indicates the CCT range to consider when illuminating various areas.\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cimg alt=\u0022Table 1 A\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u0022948484e2-9875-439c-8c37-499ddeefec9a\u0022 height=\u0022192\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/Table%201.png\u0022 width=\u0022615\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EEffects of lighting on products \u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003EThe advantages of properly illuminating products in a store are:\u003C/p\u003E\n\u003Col\u003E\n\u003Cli\u003ELighting has the ability to make a product aesthetically pleasing.\u003C/li\u003E\n\u003Cli\u003EWell-lit products have the ability to appeal to a customer\u2019s senses.\u003C/li\u003E\n\u003Cli\u003ELighting implemented correctly will highlight a product.\u003C/li\u003E\n\u003Cli\u003ELighting has the ability to create hierarchy amongst products.\u003C/li\u003E\n\u003C/ol\u003E\n\u003Cp\u003E\u003Cstrong\u003EEffects of Lighting on the shelf life of products \u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EOrdinary lighting used to illuminate fresh food will cause a decline in the quality and safety of it. The heat and light radiation that is given off by the light will cause the food to undergo adverse changes that affects the appearance, shelf life, taste and food safety.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EPerishable products such as meat, seafood, cheeses, produce and bakery items are impacted negatively when illuminated by non-food specific lighting. It influences the colour, rate of spoilage, flavour and smell of the product.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003ESpecific LED lamps are designed with a blend of phosphors and a specific number of coatings to provide colour definition and protection to perishable foods.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003E\u003Cstrong\u003EEffects of lighting on Shoppers\u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EThe illumination of a retail environment should ensure that the customers\u2019 shopping experience is both efficient and pleasant. Lighting attracts customers\u2019 attention to the products and successful lighting influences their emotions, increases their satisfaction and desire to shop. Positive thoughts and memories are created when a customer is happy and relaxed in a store, which is likely to make them return. Dim lighting used in a store sets a relaxed tone by slowing down the pace at which customers shop, and instills a sense of calm.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003E\u003Cem\u003EResearch performed by scientists from the University of Hamburg indicated that a customer\u2019s eyes gravitated towards areas of contrasting light instead of brightly lit regions. \u003C/em\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EContrasting lights are used to create a spatial atmosphere and highlight merchandise in an environment. This is done by illuminating certain surfaces whilst surrounding areas are in a comparative darkness. Ambient and accent lighting are used to ensure that the contrasting light effects are obtained. The use of both ambient and accent lighting produces different contrasts, which can draw customers\u2019 attention and raise environmental satisfaction. Low contrast lighting is implemented to provide easy task vision, allow random circulation and permit flexible relocation of work surfaces. High contrast lighting is used to increase stimulation in an area, to evoke feelings of excitement and produce a special atmosphere.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EEffect of Lighting on Employees\u003C/strong\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003ELighting in a workplace has the ability to impact an employee\u2019s concentration and productivity. Proper lighting in the workplace has been found to decrease depression, improve attitude and increase the energy levels of a person. It can also positively influence the mood, alertness and productivity of an individual.\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003E\u003Cem\u003EA study conducted by Philips, indicated that there is a link between light and the \u003Ca href=\u0022https://www.magnetgroup.co.za/solutions-lighting/news.php?type=articles\u0026amp;name=Light-and-Health---How-lighting-influences-our-well-being\u0022\u003E\u003Cstrong\u003Ecircadian rhythms\u003C/strong\u003E\u003C/a\u003E of an individual. These circadian rhythms are referred to as \u201Cbuilt in clocks\u201D that influences the sleep cycle, relaxation and stimulation of an individual.\u003C/em\u003E\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003EIf improper lighting is implemented in a workplace, it results in a range of ill-health effects. These ill-health effects could be both physical and mental. Examples of these are eye strains, fatigue and also stress and anxiety. Poor lighting in a workspace can also result in employees experiencing headaches due to the strain that is put on their eyes.\u003C/p\u003E\n\u003Cp\u003EWe wrap up our series with the third instalment - The types of lighting and implementation. Be sure to read the entire series!\u003C/p\u003E\n\u003Cp\u003E\u00A0\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003E\u003Cu\u003EResources:\u003C/u\u003E\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003E1. \u003Cstrong\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/news.php?type=articles\u0026amp;name=The-Quality-of-Lighting-part-5--The-Economics-of-Light\u0022\u003ELEARN\u003C/a\u003E\u003C/strong\u003E more about lighting here\u003C/p\u003E\n\u003Cp\u003E2. \u003Ca href=\u0022https://www.magnetgroup.co.za/download/magnet-lighting-catalogue.pdf\u0022\u003E\u003Cstrong\u003EDOWNLOAD\u003C/strong\u003E\u003C/a\u003E our lighting catalogue\u003C/p\u003E\n\u003Cp class=\u0022text-align-justify\u0022\u003E3. \u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cstrong\u003ECHAT\u003C/strong\u003E\u003C/a\u003E to our lighting experts\u003C/p\u003E\n", "created": "Aug 2021", "terms": "Lighting, Education" }, { "title": "LEARN | Understanding Retail Lighting - Part 1", "nid": "527", "body": "\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cimg alt=\u0022retail\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u002263f5ef4d-220a-4846-b739-107bea5e2548\u0022 height=\u0022324\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/Blog-Grocery-store-lighting.png\u0022 width=\u0022575\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003EIs it essential that a retailer focus on implementing the right lights in the right areas? Will the installation of a dynamic lighting system lead to increased sales?\u003C/p\u003E\n\u003Cp\u003EIn this NEW series, we give you a basic understanding of retail lighting, its importance and the many benefits of upgrading your lighting system\u2026\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EPart 1 \u2013 Colour Rendering Index (CRI)\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003EPart 2 \u2013 Correlated Colour Temperature (CCT) and the effects on products, shoppers and employees\u003C/p\u003E\n\u003Cp\u003EPart 3 \u2013 The types of lighting in a retail store\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EColour Rendering Index (CRI)\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003EToo often, the implementation of the best retail lighting design and installation is overlooked. However, the benefits far outweigh the cost. Today, lighting in a retail application is so much more than just creating a certain ambiance. Rather, it has the potential to create a rich experience for the customer and, studies even suggest that, it could turn a window shopper into a loyal customer.\u003C/p\u003E\n\u003Cp\u003EFor lighting within this application, it is vital that a retailer understands the type of lighting that should be installed in a store, as studies also suggest that lighting affects a shopper\u2019s cognitive purchase behaviour.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EUnderstanding CRI\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003EIf you\u2019ve been shopping for LEDs, you may have come across the term \u201CCRI\u201D or \u201CColour Rendering Index\u201D. Knowing what CRI is, and how important it is in a retail application, will help you make an informed decision regarding your store\u2019s LED lighting.\u003C/p\u003E\n\u003Cp\u003EDefined, Colour Rendering Index is \u003Cem\u003E\u201Can index that measures the ability of a light source to reveal colours of objects in comparison to a natural light source\u201D\u003C/em\u003E.\u003C/p\u003E\n\u003Cp\u003EIt is a measurement of light in relation to its effect on the appearance of a colour. The CRI is used so that the appropriate lighting is selected based on the environment and the customers\u2019 needs.\u003C/p\u003E\n\u003Cp\u003EThe CRI is measured by comparing the colour rendering of the artificial light source to that of a natural light source. The CRI is measured as a number between 0 and 100. At zero (0), all colours look the same. A CRI of 100 shows the true colours of the object. CRI is used to measure artificial, white light sources. The colour temperature of the light source must be determined so that the appropriate daylight spectrum is selected to use for comparison. Then, the light source in question will be virtually shone onto a series of virtual colour swatches, called test colour samples (TCS), with the reflected colour measured.\u003C/p\u003E\n\u003Cp\u003EThe colour rendering index chart can be seen in the figure below.\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cimg alt=\u0022CRI chart\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u00222300f498-27a4-4fe8-afb1-7a1aec07b6c2\u0022 height=\u0022345\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/cri-chart.jpg\u0022 width=\u0022256\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003EIf the bulb has a CRI rating at the upper end of the scale then it will produce a more accurate colour rendering of the objects it illuminates. It is vital to know and understand the area that is being illuminated so that the surroundings are clear, bright and as close to how it would look if in an outdoor and natural setting.\u003C/p\u003E\n\u003Cp\u003EAs seen in the figure below, a greater CRI vastly improves the appearance of an object, compared to the images with lower CRI.\u003C/p\u003E\n\u003Cp\u003E\u003Cimg alt=\u0022Depiction of CRI\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u00226924d404-78b7-4934-bfc3-69131b7dfd35\u0022 height=\u0022184\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/a1-2_0.png\u0022 width=\u0022617\u0022 class=\u0022align-center\u0022 /\u003E\u003C/p\u003E\n\u003Cp\u003EGood LED lightbulbs for color temperatures above 4000K are more superior when compared to other types of lighting, as they provide a better CRI. However, for Warm White, incandescent and halogen light sources have a better CRI. LED lightbulbs have CRI ratings in the range of 80 and above. In a retail environment this means that the consumer can enjoy more vibrant and realistic colours. On the contrary, high pressure sodium, mercury lights and fluorescent lights have CRI ratings of approximately 24, 49 and 50-85 respectively.\u003C/p\u003E\n\u003Cp\u003EThe table below indicates the CRI rating required by a lightbulb for the different applications.\u003C/p\u003E\n\u003Cp\u003E\u003Cimg alt=\u0022table showing CRI rating\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u0022deafcf8e-03d7-4ba7-9a32-c188f1eba079\u0022 height=\u0022206\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/Table.png\u0022 width=\u0022619\u0022 class=\u0022align-center\u0022 /\u003E\u003C/p\u003E\n\u003Cp\u003EIn sum, retail lighting should entice customers to spend their time (and money) in the store. Thus, it is vital for a retailer to know and understand how lighting affects how customers feel in their store.\u003C/p\u003E\n\u003Cp\u003EResearch conducted indicates that cool white lights have the effect of making an area feel more spacious, modern and clean. However, customers tend to feel more comfortable and safer in a store that has warmer lights.\u003C/p\u003E\n\u003Cp\u003EIn part 2 of the series, we discuss Correlated Colour Temperature.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003E\u003Cu\u003EResources:\u003C/u\u003E\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003E1. \u003Cstrong\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/news.php?type=articles\u0026amp;name=The-Quality-of-Lighting-part-5--The-Economics-of-Light\u0022\u003ELEARN\u003C/a\u003E\u003C/strong\u003E more about lighting here\u003C/p\u003E\n\u003Cp\u003E2. \u003Ca href=\u0022https://www.magnetgroup.co.za/download/magnet-lighting-catalogue.pdf\u0022\u003E\u003Cstrong\u003EDOWNLOAD\u003C/strong\u003E\u003C/a\u003E our lighting catalogue\u003C/p\u003E\n\u003Cp\u003E3. \u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=Lighting Enquiry\u0022\u003E\u003Cb\u003ECHAT\u003C/b\u003E\u003C/a\u003E\u00A0to our lighting experts\u003C/p\u003E\n", "created": "Aug 2021", "terms": "Lighting, Education" }, { "title": "PRODUCT NEWS | MARS Explosion Proof LED Luminaires", "nid": "523", "body": "\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=MARS Enquiry\u0022\u003E\u003Cimg alt=\u0022MARS Ex Proof Range\u0022 data-entity-type=\u0022file\u0022 data-entity-uuid=\u0022833799a6-2536-49a0-af8d-e460182d8698\u0022 height=\u0022317\u0022 src=\u0022/cms/drupal8-magnetgroup/sites/default/files/inline-images/MARS%20Ex%20Range.png\u0022 width=\u0022509\u0022 class=\u0022align-center\u0022 /\u003E\u003C/a\u003E\u003C/p\u003E\n\u003Cp\u003E\u00A0\u003C/p\u003E\n\u003Cp\u003ELED lighting has come to hazardous locations, and the MARS range of explosion proof\u00A0LED luminaires is setting the industry standard for safety, performance and efficiency.\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EMARS EX Bay XP LED Highbay\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003E- IP65\u003Cbr /\u003E\n- Zones 21 \u0026amp; 22\u003Cbr /\u003E\n- Withstand temperatures of up to 55\u00B0C\u003Cbr /\u003E\n- 5 year warranty\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/download/m-ex-bay.pdf\u0022\u003E\u003Cstrong\u003EDOWNLOAD\u003C/strong\u003E\u003C/a\u003E the brochure\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.youtube.com/watch?v=OK_-xzv7bi8\u0022\u003E\u003Cstrong\u003EWATCH\u003C/strong\u003E\u003C/a\u003E the video\u003C/p\u003E\n\u003Cp\u003E\u00A0\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EMARS EX Dustproof\u003C/strong\u003E\u003C/p\u003E\n\u003Cp\u003E- IP66\u003Cbr /\u003E\n- Zones 21 \u0026amp; 22\u003Cbr /\u003E\n- Withstand temperatures of up to 65\u00B0C\u003Cbr /\u003E\n- 5 year warranty\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.magnetgroup.co.za/download/m-ex-dustproof-brochure-2022.pdf\u0022\u003E\u003Cstrong\u003EDOWNLOAD\u003C/strong\u003E\u003C/a\u003E the brochure\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https://www.youtube.com/watch?v=TCaaylhq9bQ\u0022\u003E\u003Cstrong\u003EWATCH\u003C/strong\u003E\u003C/a\u003E the video\u003C/p\u003E\n\u003Cp\u003E\u00A0\u003C/p\u003E\n\u003Cp\u003E\u003Cstrong\u003EExclusively distributed by Magnet\u003C/strong\u003E\u00A0\u003C/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022mailto:hello@magnetgroup.co.za?subject=MARS Enquiry\u0022\u003E\u003Cstrong\u003ECHAT\u003C/strong\u003E\u003C/a\u003E to us for a MARS solution for your facility!\u00A0\u003C/p\u003E\n", "created": "Aug 2021", "terms": "Lighting, Products, MARS" } ]